The doctor who stays in the room long enough to build a plan.

NHS A&E doctor. Deprescribing specialist. Former FitnessGenes CEO. Building the clinical infrastructure that the 10-minute appointment never had time for.

GLP-1 • DEPRESCRIBING • CLINICAL DATA REVIEW

  NHS A&E Doctor

  GMC 6098984

  Independent Practice

“Deprescribing isn’t the hard part. Staying stable afterwards is. That’s what I build for.”

Book a Clinical Review

How it works →

Clinical appointments are provided by CQC-registered Sutton Medical Consulting

WHAT I HELP WITH

Two pathways — often combined — depending on what you need right now.

Deprescribing

Medication review and stepwise deprescribing plans where appropriate — designed to minimise rebound symptoms and support long-term maintenance.
GLP-1s, reflux meds/PPIs, blood pressure tablets, SSRIs, statins.

Explore deprescribing
Metabolic performance

Strength-first body composition, metabolic markers, appetite/satiety systems, sleep and recovery — built for long-term maintenance and longevity.

Explore metabolic performance

I prioritise safety, simplicity and long-term stability — not short-term intensity.

• Stabilise first — symptoms, routines, and key markers before changing anything.

• Deprescribe where appropriate — stepwise taper plans with rebound risk managed.

• Build the maintenance system — strength, appetite regulation, sleep and stress.

• Measure what matters — symptoms + the few labs that change decisions.

• Coordinate when needed — liaise with your GP/specialist and keep documentation clear.

HOW I WORK

A clinician-led plan built for maintenance

MY BACKGROUND

NHS doctor. Medication strategy + metabolic performance — built for long-term maintenance.

I’m a UK medical doctor and health-tech founder. I specialise in medication strategy and deprescribing where appropriate — paired with metabolic performance and behaviour change, so results hold in real life.

Highlights:

• NHS A&E doctor (including Covid-19 emergency response)
• Chief Medical Advisor, The Goodnick
• Co-founder + CEO/Medical Director (former), FitnessGenes
• Science Editor (former), Muscle & Fitness
• Medical advisor (former) , The 1:1 Diet (Cambridge Weight Plan)

A&E Doctor
Chief Medical Advisor
Co-founder • Former CEO
Former Medical Advisor
Former Science Editor

This mix — frontline medicine + performance physiology + product thinking — is why my plans are practical, measurable, and built to maintain.

SPEAKING AND TEACHING EXPERIENCE

I’ve spent years translating physiology into practical outcomes — for clinicians, trainers, founders and high performers.

Health 2.0

Speaker at Health 2.0 where discussing Biohacking going mainstream. San Francisco, California.
Upgrade Conference

Speaker at the Upgrade Conference discussing Hacking genetics for precision fitness. Beverly Hills, California.
Upgrade Labs

Teaching the team at Upgrade Labs about personalised fitness and nutrition. Santa Monica, California.
Fiets Training Camp

Teaching personalised approaches to cycling training and nutrition at Fiets Training Camp Ardennes. La Roche-en-Ardenne, Belgium.
Gold's Gym

Teaching the personal trainers at Gold’s Gym about personalised nutrition and exercise. Glendale, California.
Bulletproof Biohacking Conference

Speaker at the Bulletproof Biohacking Conference. Pasadena, California.
NBC The Doctors

Guest doctor on NBC The Doctors talking about personalised approaches to health.
Red Bull High Performance Team

Working with Per Lundstam and the Red Bull High Performance Team. Santa Monica, California.
Well and Good

Teaching the team at Well and Good in New York about personalised nutrition and supplements.
John Welbourn and Power Athlete

Working with former Kansas City Chiefs offensive tackle and founder of Power Athlete John Welbourn. Newport Beach, California.
Eamon Holmes

Teaching Eamon Holmes live on Talk Radio about personalised health.
Walgreens Boots Alliance

Teaching personalised health to the Walgreens Boots Alliance (WBA). Nottingham.
XPT

Teaching on the XPT lifestyle course. Malibu, California.
FounderMade

Speaking at the FounderMade Innovation event in New York looking at contrarian views of wellness. New York
Nutritional Innovation Conference

Speaker in Shanghai discussing personalised approaches to fitness, nutrition, and health.